Representatives from Domino’s Pizza Europe, Middle East and Asia (EMEA), staff from the UK head office, including the CEO, Lance Batchelor, and the franchisee and store team will be celebrating in style with a ribbon cutting ceremony at 11am. The store will be decorated to promote the special occasion and Councillor Brian Ayling (the Mayor’s representative) will be joining the Domino’s team at 1pm to cut a celebratory cake.
Domino’s will be running lots of promotions in line with the event, including a double happy hour from Midday until 2pm, where customers can purchase a two topping personal pizza for just £1. Also, there will be two opportunities to ‘win pizza for a year’. As well as this, the first 50 customers to arrive at the store, between the hours of 10am and Midday, will receive a FREE personal pizza.
Domino’s Pizza’s corporate charity, Rays of Sunshine, will also be involved in the day’s events and will be bringing along some of the ‘wish’ children and their families so they can learn how to make pizza. The store is also offering this as a prize, whereby one family will be invited to the store for a pizza making experience.
Eric Anderson, Domino’s Vice President for EMEA, said: “We have been delivering, hot, fresh pizza to customers since 1960 when the first Domino’s store opened in the USA. Since then the business has grown very successfully, now operating in more than 80 global markets. To reach our 2000th European store is a real achievement and we are very excited about coming to the UK to celebrate the day in style. We want to make it a special and memorable occasion for staff and customers alike.”
Franchisee for the Hemel Hempstead store, Arshad Yasin, said: “I am delighted that my store has been chosen as the 2000th European store, it is a great honour. My staff are very excited that so many people from Domino’s corporate team will be coming to see them and we are looking forward to making the day an eventful one. We want our customers to come and join in the fun and help us celebrate.”
The day will be full of fun, with stilt walkers, the company mascot and of course lots of hot, fresh pizza.